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BUSINESS LOGISTIC
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7 October 2012
IMPORTANCE OF LOGISTICS/SUPPLY CHAIN
SERVICE EFFECTS ON SALES
good service may effect =)
increase on sale
increase on profit company
increase on market penetration
bad service may effect =)
customer refuse to purchase goods
customer refuse to support
reduce volume of business
SERVICE EFFECT ON CUSTOMER PATRONAGE
provide good service to customer
shorter delivery time
implement 7 R
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