TWO-POINT METHOD
- point current sale is the first view for the sale service at the company
- point target planning is the goals for the company
- if they are not achieve the target , so they must add innovation every step
BEFORE-AFTER EXPERIMENT
- evaluate effect on cost
- may be easy to implement
- inducing a service level change
- monitor the change in sale or service change in the past
- my be easier to implement
GAME PLAYING
- controlling business environment
- generate sale consist with the cost of producing them
- element of demand uncertainly
BUYER SURVEY
- gather customer information
- to survey buyer or other persons who influence purchaser
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